{"id":8197,"date":"2023-06-20T16:35:26","date_gmt":"2023-06-20T14:35:26","guid":{"rendered":"https:\/\/www.systra.com\/uk\/?post_type=projects&#038;p=8197"},"modified":"2025-02-25T10:09:12","modified_gmt":"2025-02-25T10:09:12","slug":"connecting-cheltenham-connectivity-modal-shift-strategy","status":"publish","type":"projects","link":"https:\/\/www.systra.com\/uk\/project\/connecting-cheltenham-connectivity-modal-shift-strategy\/","title":{"rendered":"Connecting Cheltenham Connectivity &amp; Modal Shift Strategy"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"content-top-project\">\n    <div class=\"content-top-details\">\n        <svg class=\"icon-sprite details-logo\"><use xlink:href=\"#icon_deco_systra_blanc\" \/>\n        <div class=\"title\">Technical details<\/div>\n        \t        <div class=\"single-content\">\n\t            <div class=\"subtitle\">Customer<\/div>\n\t            <div class=\"desc\">Cheltenham Borough Council<\/div>\n\t        <\/div>\n                    <div class=\"single-content\">\n                <div class=\"subtitle\">Missions<\/div>\n                <div class=\"desc\">Urban Design &amp; Transport Planning Consultant<\/div>\n            <\/div>\n                    <div class=\"single-content\">\n                <div class=\"subtitle\">Localisation<\/div>\n                <div class=\"desc\">Cheltenham, UK<\/div>\n            <\/div>\n                    <div class=\"single-content\">\n                <div class=\"subtitle\">Perimeter<\/div>\n                <div class=\"desc\">Movement &amp; Place, Urban Design &amp; Masterplanning, Walking &amp; Cycling<\/div>\n            <\/div>\n                    <div class=\"single-content\">\n                <div class=\"subtitle\">Activity<\/div>\n                <div class=\"desc\">Cities &amp; Urban Mobility<\/div>\n            <\/div>\n           \n            \n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">A Move towards low carbon geographic connectivity<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-dusty-blue-color has-text-color has-medium-font-size\"><strong>Connecting Cheltenham is Cheltenham Borough Council&#8217;s ambitious vision for transport to help tackle the climate emergency.<\/strong><\/p>\n\n\n\n<p>The Council&#8217;s Connecting Cheltenham strategy aims to develop the local transport network to put people first, prioritise walking and cycling for short trips as well as effective public transport for localised journeys and encourage a shift toward low carbon geographic connectivity for longer journeys.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"646\" height=\"628\" src=\"https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1.jpg\" alt=\"Connecting Cheltenham Connectivity &amp; Modal Shift Strategy\" class=\"wp-image-8200\" srcset=\"https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1.jpg 646w, https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1-300x292.jpg 300w, https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1-474x461.jpg 474w, https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1-180x175.jpg 180w, https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1-153x149.jpg 153w, https:\/\/www.systra.com\/uk\/wp-content\/uploads\/sites\/11\/2023\/06\/cheltenham2-1-230x224.jpg 230w\" sizes=\"(max-width: 646px) 100vw, 646px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-delivering-modal-shift\">Delivering Modal Shift<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>SYSTRA was appointed by Cheltenham Borough Council (CBC) to produce a high level transport strategy to deliver modal shift in order to support the council\u2019s pledge to make Cheltenham carbon-neutral by 2030, integrate new development into the existing transport network, and help deliver Cheltenham\u2019s wider place- making agenda.<\/p>\n\n\n\n<p>Connecting Cheltenham is evidence based, following extensive baseline data collection and analysis, and sets out the long-term strategy and delivery plan for transport in Cheltenham. The strategy endeavours to: accommodate growth including increases in travel demand, while also boosting sustainable travel mode share; improve accessibility and connectivity; maximise environmental, social and health benefits; and ultimately the strategy will inform Cheltenham\u2019s inputs into Gloucestershire\u2019s LTP review.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-outcomes-focussed-approach\">Outcomes-Focussed Approach<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The strategy proposes six desired outcomes and four targets against which projects coming forward should be tested to ensure that the wide range of issues that transport impacts are addressed, not just those that can be measured. The targets include a mode share target and two \u2018Vision Zero\u2019 Targets. These \u2018vision zero\u2019 targets reflect the desire to set high long term aspirations for key areas of concern and then pursuing year on year progress towards these targets.<\/p>\n\n\n\n<p>Six cross-cutting programmes have been proposed, including a likely broad cost envelope.   The six programmes of delivery are as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strategic Connections<\/li>\n\n\n\n<li>Liveable Street<\/li>\n\n\n\n<li>Cycle Cheltways<\/li>\n\n\n\n<li>Interchange and Public Transport<\/li>\n\n\n\n<li>Behaviour Change<\/li>\n\n\n\n<li>Technology and Information<\/li>\n<\/ul>\n\n\n\n<p>These programmes will deliver the aspirations identified in the identified  outcomes and targets in order to create a Cheltenham of tomorrow that will be highly liveable and well connected through increased walking, cycling, and public transport use.<\/p>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"author":59,"featured_media":9538,"parent":0,"template":"","type-market":[73],"project-market":[],"project-service":[],"project-location":[],"type-service":[197],"type-solution":[],"class_list":["post-8197","projects","type-projects","status-publish","has-post-thumbnail","hentry","type-market-cities-urban-mobility","type-service-development-infrastructure"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Connecting Cheltenham Connectivity &amp; Modal Shift Strategy - SYSTRA UK<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Connecting Cheltenham Connectivity &amp; Modal Shift Strategy\" \/>\n<meta property=\"og:description\" content=\"A Move towards low carbon geographic connectivity Connecting Cheltenham is Cheltenham Borough Council&#8217;s ambitious vision for transport to help tackle the climate emergency. 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