{"id":14681,"date":"2024-07-09T12:15:03","date_gmt":"2024-07-09T11:15:03","guid":{"rendered":"https:\/\/www.systra.com\/ireland\/?post_type=expert_insights&p=14681"},"modified":"2024-07-09T12:20:33","modified_gmt":"2024-07-09T11:20:33","slug":"systras-social-market-research-team-are-putting-people-first","status":"publish","type":"expert_insights","link":"https:\/\/www.systra.com\/ireland\/expert_insights\/systras-social-market-research-team-are-putting-people-first\/","title":{"rendered":"SYSTRA\u2019s Social & Market Research team are putting people first"},"content":{"rendered":"\n

New policies, schemes and services are likely to have wide-ranging impacts on diverse groups of people and stakeholders.<\/strong><\/strong><\/p>\n\n\n\n

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In the public sector there is an increased focus on providing an evidence base for decision-making, encouraging accountability for public funding, and on providing thorough evaluations of policies, strategies, schemes, services and products. In the private sector, competition has intensified, with regulatory and market forces meaning businesses must focus more than ever on meeting customer needs and expectations to survive!<\/p>\n\n\n\n

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Addressing these challenges requires specialist research skills to ensure robust decision making. Organisations need help understanding when and how to undertake research, to gain the accurate insights they need into consumer and user behaviours and preferences, and to ensure they put people at the heart of everything they do.<\/p>\n\n\n\n

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With over 40 years\u2019 of experience, SYSTRA\u2019s Social and Market Research team<\/a> provide customised social and market research, public and stakeholder consultation, monitoring and evaluation to give clients a detailed understanding of the impacts, implications and viability of proposals, policies, strategies, schemes, services and more! With experience stretching across transport, environment, sustainability, water, energy, net zero and decarbonisation, the team are well versed in supporting clients with complex research topics.<\/p>\n\n\n\n

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Find out the ways in which SYSTRA can support your research needs below!<\/p>\n\n\n\n

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SOCIAL MARKET & RESEARCH<\/a><\/h3>\n\n\n\n
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SYSTRA manage all stages of research from design and fieldwork, through to analysis, reporting and presentation of results.  Our dedicated team has expertise in a wide range of research techniques, including opinion surveys, travel diaries, secondary data analysis and evidence reviews. We also engage with participants across focus groups and workshops, online communities, accompanied user journeys and depth interviews.<\/p>\n\n\n\n

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\"Opinion<\/figure>\n<\/div>\n\n\n
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We have a strong track record of undertaking research with groups that are traditionally hard to reach, including young people and the elderly, disabled people, minority ethnic and faith groups, and victims of crime.<\/p>\n\n\n\n

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Public & Stakeholder Engagement and COnsultation<\/a><\/h3>\n\n\n\n
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We help our clients design effective and compliant public consultations, asking clear and pertinent questions that are easy to understand and respond to. We collect and analyse consultation responses and produce reports of the findings to help our clients:<\/p>\n\n\n\n

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